Snow Deal Campaign 2023 / Miinto
In the Snow Deal campaign at Miinto, I led as both photographer and creative force alongside our graphic designer, bringing to life a campaign that evoked a cozy, cottage winter vibe. From the initial concept to the final execution, we aimed to immerse our audience in the warmth of winter fashion, set against a serene, snow-covered backdrop. Our collaborative efforts delivered a compelling visual story that beautifully showcased Miinto's winter collection, inviting viewers into a picturesque winter wonderland through every piece of content shared across our media channels.
Christmas Campaign 2023 / Miinto
As the photographer and co-creator, I had the unique opportunity to shape Miinto's 2023 Christmas campaign from its conceptual inception to its vibrant execution across various social media platforms.Together, with our graphic designer, we crafted a visually rich narrative that captured the essence of the festive season, blending stylish holiday fashion with the warmth and joy of Christmas.This project not only showcased our ability to convey a compelling story through images but also highlighted our collaborative spirit and dedication to creating an engaging and memorable campaign.
Winter Campaign 2023 / Miinto
In our Winter Campaign for Miinto, I had the pleasure of collaborating with the renowned photographer Jaume Illa Bonany and our in-house graphic designer, playing a key role in the campaign's conceptualization, item selection, and the final execution across social media platforms. My contributions ranged from generating the initial creative ideas to selecting the fashion pieces and meticulously editing the photographs to ensure they perfectly captured the essence of winter's beauty and elegance. This campaign represented a harmonious fusion of creativity and strategic vision, showcasing Miinto's winter collection through a narrative that resonated deeply with our audience.
Fall Campaign 2023 / Miinto
For the Fall Campaign at Miinto, I played a pivotal role in the creative direction, from selecting the season's key pieces to editing the final images for our social media platforms. Collaborating closely with our talented photographer and graphic designer, we aimed to capture autumn's essence—its rich colors and the cozy transition in fashion. My responsibilities bridged the gap between concept and execution, ensuring each photograph reflected the warmth and style synonymous with Miinto's fall collection, engaging our audience with a narrative that celebrated the season's unique charm and elegance.
CPHFW AW23 / The Vintage Bar
At Copenhagen Fashion Week AW 23, The Vintage Bar showcased its commitment to sustainable fashion with a styling lounge, lending second-hand treasures to influencers. Tasked with capturing these curated street styles, I, alongside our photographer, highlighted the elegance and sustainability of vintage fashion. Our work transformed Copenhagen's streets into a showcase of eco-conscious style, with striking visuals shared across our media channels, underlining The Vintage Bar's dedication to making a fashionable impact with a lighter environmental footprint.